In an era when display advertising rates do not cover the basic costs of running a successful online publication, Salon will allow readers the option to give up some of their computer’s processing power for Monero mining in exchange for content.
The move makes them one of the first large online publications to test the crypto-mining-for-content markets.
“The demand for computing power across many different industries and applications is potentially very high. We intend to use a small percentage of your spare processing power to contribute to the advancement of technological discovery, evolution and innovation. For our beta program, we’ll start by applying your processing power to help support the evolution and growth of blockchain technology and cryptocurrencies,” the company wrote in a blog post.
They go on,
“We automatically detect your current processing usage and assign a portion of what you are not using to this process. Should you begin a process that requires more of your computer’s resources, we automatically reduce the amount we are using for calculations.”
It remains to be seen how profitable this model will be.